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Interview

Greta Futura

Model, content creator and founder of Muliers, a magazine dedicated to female creativity: this is Greta Futura whom we had the pleasure of interviewing for TCZ. Read on to find out more here!

Hi Greta, tell us a bit about who you are?

Hi, I'm Greta, I'm 26 years old and I live in Milan. I’m here because I’ve been working as a creative since I can remember, first studying and then entering the world of work. Recently, I founded my own magazine called Mulieris, which includes features of art made by women. Besides this I also work on the flip side as a model and content creator.

I think a look should be functional for the day we are facing, so for me the right look is the one that makes me most comfortable.

Greta Futura

Your activities also include modeling: can you tell us about your most unforgettable experience on a set (both positive and negative)?

My most cherished experience on set is one of the first. I had just started modeling and found myself on a set where I had to shoot practically naked. As a first job it was quite intense emotionally, also because my approach to the modeling side was not very spontaneous, they had been asking me for years and I always refused. This editorial in particular was very nice because despite the fact that I was naked, both physically and mentally, I felt welcomed by those around me and I was able to follow the whole process of creating something together from an artistic and creative point of view, also seeing all the beautiful part of this work, as well as the prejudices that there are about it. As for a negative experience I don't have a specific memory, I have to admit that I’ve always been quite lucky on sets. I think negativity is more a set of elements, which accumulate over time and have circumstances that can hurt you, like arriving on a set and almost always finding clothes that I have to adapt to and not vice versa, being in a system that is designed for someone who is totally different from me and always being the exception. All of this is a bit of a downside, but at the same time it's something that spurs me on to keep doing what I'm doing, because I think that someone, seeing me and identifying with me, can think that there’s a space for them too.

Do you have tips for having the right look for every occasion?

I think a look should be functional for the day we are facing, so for me the right look is the one that makes me most comfortable.

Your activities also include modeling: can you tell us about your most unforgettable experience on a set (both positive and negative)?

My most cherished experience on set is one of the first. I had just started modeling and found myself on a set where I had to shoot practically naked. As a first job it was quite intense emotionally, also because my approach to the modeling side was not very spontaneous, they had been asking me for years and I always refused. This editorial in particular was very nice because despite the fact that I was naked, both physically and mentally, I felt welcomed by those around me and I was able to follow the whole process of creating something together from an artistic and creative point of view, also seeing all the beautiful part of this work, as well as the prejudices that there are about it. As for a negative experience I don't have a specific memory, I have to admit that I’ve always been quite lucky on sets. I think negativity is more a set of elements, which accumulate over time and have circumstances that can hurt you, like arriving on a set and almost always finding clothes that I have to adapt to and not vice versa, being in a system that is designed for someone who is totally different from me and always being the exception. All of this is a bit of a downside, but at the same time it's something that spurs me on to keep doing what I'm doing, because I think that someone, seeing me and identifying with me, can think that there’s a space for them too.

Do you have tips for having the right look for every occasion?

I think a look should be functional for the day we are facing, so for me the right look is the one that makes me most comfortable.

The world women’s day just passed on March 8th, a day completely dedicated to women. Do you believe that the female race still needs to be protected? In what way do you think we can have equal rights with the male world?

In my opinion, when we talk about equal rights we cannot only talk about gender, but we have to talk about an inclusiveness that takes into account various factors that create inequality. I think it’s essential not to think of the world of women as something detached from the world of men. But to understand that gender inequality isn’t something that just women alone have to fight for, but something that we all need to fight for together, because any kind of inequality brings discomfort on both sides. There are so many things to be done and our generation, questions like this, as well as issues such as gender and the relationship of gender to sex. The general answer to the question is that I think it’s a commitment we have to make as a society, we all have rights and obligations in this regard, regardless of our sex or gender.

Can you tell us more about Mulieris?

Mulieris was created to bridge the gender gap in the creative world. It aims to give space to all creative women and anyone who identifies as such. It started out as an online community and then developed into a printed project and then to the studio side, where we give practical work to the female artists we include in the magazine. It’s precisely to give visibility to creative women, through a long process developed over the years by very young girls who have entered a system in which is not favoured, but rather is very much closed off. The process is long, but we’re working on it, hoping to give many opportunities in the future to the people who have supported our reality until now.

The world women’s day just passed on March 8th, a day completely dedicated to women. Do you believe that the female race still needs to be protected? In what way do you think we can have equal rights with the male world?

In my opinion, when we talk about equal rights we cannot only talk about gender, but we have to talk about an inclusiveness that takes into account various factors that create inequality. I think it’s essential not to think of the world of women as something detached from the world of men. But to understand that gender inequality isn’t something that just women alone have to fight for, but something that we all need to fight for together, because any kind of inequality brings discomfort on both sides. There are so many things to be done and our generation, questions like this, as well as issues such as gender and the relationship of gender to sex. The general answer to the question is that I think it’s a commitment we have to make as a society, we all have rights and obligations in this regard, regardless of our sex or gender.

Can you tell us more about Mulieris?

Mulieris was created to bridge the gender gap in the creative world. It aims to give space to all creative women and anyone who identifies as such. It started out as an online community and then developed into a printed project and then to the studio side, where we give practical work to the female artists we include in the magazine. It’s precisely to give visibility to creative women, through a long process developed over the years by very young girls who have entered a system in which is not favoured, but rather is very much closed off. The process is long, but we’re working on it, hoping to give many opportunities in the future to the people who have supported our reality until now.